Dr. Mist
Dr. Mist
Dr. Mist comes from Dead Sea minerals and salt that creates an odorless bacteria shield on the skin (the invention has earned its Malaysian inventor a medical award from the International Exhibition of Inventions in Geneva).
Claudette Leduc secured a deal to be the North American master distributor and by the time she arrived in the dragon's den she had already secured $250,000 in sales, with distribution in London Drugs and Loblaws’ Superstore across Canada. This hard-working spirit and result-driven business model was enough for dragon
( CEO Claudette Leduc of Dr. Mist )
Brett Wilson, who invested in the company with $100,000 in return for a 5% royalty on net sales.
Immediately after the show aired, Leduc was contacted by Costco, which wanted to supply the product in ten locations.
More distribution followed and as of 2014 Leduc is still going strong, with sales of Dr. Mist at $450,000 in 2014.


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